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Dos & Don'ts of Successful Explainer Videos

Dos & Don’ts of Successful Explainer Videos

So you've decided to use an explainer video in your marketing campaign. Congratulations! We think that's an amazing choice, and the trends for 2017 agree. Since we're sure you want to see a great ROI from this video, let's look at some dos & don'ts of…

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IT Disaster Recovery Glossary

Having a strategy in place to recover from an IT disaster is no longer an option for companies — it’s a critical priority for the executive level. Why? Because the average cost of system downtime for a typical enterprise now ranges from $100,000 to $500,000…

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Fall in Love with 2017 Marketing Strategy - Hands in a Heart

Fall in Love with Your 2017 Marketing Strategy

Do you suffer from marketing strategy fatigue?  Are you worn out from years of strategy sessions and project goals when all you really want to do is run your business? Have you secretly just decided to wing it this year and not develop a strategy at…

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Sales Prospecting Tips for Small Business - Coffee Shop

5 Sales Prospecting Tips for Small Business

Achieving success in a small business is not an easy task. About one-third of small businesses fail within two years, and about half fail within five years. The industry of the small business — retail, food service, hospitality, manufacturing and construction — has little statistical…

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IT Disaster Recovery Planning - Servers

How to Plan for an IT Disaster!

Disasters are a part of life — but when it comes to technology, many companies assume the latest cloud computing deployments, mobile devices or open source software aren’t subject to sudden failures, total outages or complete data loss. Despite the increasing reliability and redundancy of…

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Animated Explainer Videos - Camera

Simplify Your Message with Animated Explainer Videos

Your idea is big. It's filled with passion, a sense of mission, a purpose. How do you cram all of that information into a 30-90 second video spot? Let's break the bad news, first. You can't. There is no way to shove your entire story, all…

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Animated explainer videos increase inbound marketing - computer with video

5 Ways Animated Explainer Videos Increase Inbound Marketing

With the cost-per-lead of outbound marketing rising to a steep 62% more than leads generated by inbound marketing, you're wise to revamp your strategy. Gone are the days when customers responded well to your marketing invasion of their home. Since the top trend for 2017…

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successful leadership - security guard on escalator

How To Help Your Employees Feel Safe At Work

Chaos happens easily in a world full of freedoms and conveniences. Businesses must be more aware of their surroundings and know the loyalty of their employees. It takes only one incident to create a disaster that is hard to recover from. For successful leadership and ensuring…

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Video Marketing Trends for 2017 - Video Camera

5 Video Marketing Trends for 2017

They say a picture is worth 1,000 words, so how many words is a video worth? 1.8 million, according to Dr. James McQuivey. Shocking as that statistic is, it's supported by the behavior of customers online. With this in mind, let's take a look at 5…

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PCI Compliance FAQs - Back Pocket with Credit Cards

PCI Compliance FAQs

You may have heard the expression PCI compliance while exploring how to accept customer debit and credit cards as a form of payment, but if you’re not entirely sure what PCI compliance entails, you’re not the only one. Here are some common PCI compliance FAQs and…

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