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5 Reasons Why Insurance Employer Branding is Important

5 Reasons Why Insurance Employer Branding is Important

Employer branding is vital to all businesses (especially insurance employer branding). Through branding, you establish a professional image for your business. You also go a step further to tie emotions or sentiments to your brand. As important as it is for you to create a…

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5 Marketing Tips to Grow Your Insurance Business

5 Marketing Tips to Grow Your Insurance Business

When it comes to marketing your business, no matter what sector you are in, you need to have some good strategies in place so that you can help your business grow. When it comes to marketing for insurance, just like with any other industry, you…

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How to Design an Outstanding FAQ Page

How to Design an Outstanding FAQ Page & Why You Should Care

Designing an outstanding FAQ page is far from the most fun aspect of building your website, but it’s one of the most important. People have come to expect useful FAQ pages when they have questions, and the benefits extend to both the visitor and the…

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Websites or Business Cards - Which Is Best

Websites or Business Cards: Which is Best?

When you're first starting out in business, you've got a lot of choices to make. As technology moves forward, many entrepreneurs are asking "Websites or Business Cards: Which Should I Choose?" To help answer that question, let's take a look at the pros and cons…

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Corporate Social Responsibility - woman with windmills

What’s The Big Deal About Corporate Social Responsibility, Anyway?

"Corporate Social responsibility." It’s a lovely term, isn’t it? But what exactly does it mean? And why is it even important? Between all the negative stories in the media and the tide of half-cocked marketing attempts that flood into our lives every single day, it’s…

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5 Important Entrepreneur Decisions - Woman Holding Boss Mug

5 Important Decisions for Every Entrepreneur

Launching a small business is likely going to be one of the best decisions of your life. Whether it fails after a year or turns into a full-fledged business, the experience of turning one of your ideas into something real will propel you to new…

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Humanize Your Brand With Explainer Videos

Humanize Your Brand with Explainer Videos

Chances are you came to this post because someone has told you that you must humanize your brand. They're right, of course and humanizing brands is one of the hottest topics entrepreneurs encounter. Someone says, "Humanize your brand" and we all nod and agree, as…

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How to Spice Up Your Brand Voice - Tablet with Marketing Info

How to Spice Up Your Brand Voice

Every brand has their own distinct voice that sets them apart from the rest of the crowd and conveys their message effectively towards others when set in the right tone. This is similar to us humans – we all have a distinct combination of tone,…

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No Business Website? Why Establishing an Online Presence is Crucial!

No Business Website? Why Establishing an Online Presence is Crucial!

There’s no doubt about it. The world is deeply entrenched in the digital age. With smartphones and Wi-Fi connections that get stronger as the years go by, it’s clear that people want and need access to the online world. As a business owner, building a…

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5 Advantages of Custom Explainer Videos 2

5 Advantages of Custom Explainer Videos

The race to finish 2017 with the highest profit margins is on! As a small business owner, you're examining every cost to be sure the investment is worth it. But if creating an explainer video hasn't been ticked off the to-do list yet, don't cut…

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