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How to Develop a Killer UGC Strategy for E-Commerce - cell phone

How to Develop a Killer UGC Strategy for E-Commerce

User-generated content (UGC) is content created by fans who freely contribute it to the brand. The type of content can include anything from pictures and videos to testimonials, blog posts, and everything else. The main purpose of UGC is to use peer-to-peer promotion to increase…

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Websites or Business Cards - Which Is Best

Websites or Business Cards: Which is Best?

When you're first starting out in business, you've got a lot of choices to make. As technology moves forward, many entrepreneurs are asking "Websites or Business Cards: Which Should I Choose?" To help answer that question, let's take a look at the pros and cons…

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Internet Marketing for Your Business - 4 Major Benefits

Internet Marketing for Your Business: 4 Major Benefits

Internet marketing for your business plays a crucial role when it comes to influencing the buying decisions of the customer. Today, the online consumer has become savvy and, before purchasing any product or service, he or she prefers to check social media and online content…

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Best 2018 B2B Social Media Channels - Tree with Social Media Icons

6 Best 2018 B2B Social Media Channels for Marketers

What was once meant to be a social networking system among friends, social media has since turned into one of the most effective marketing platforms today. These social platforms, such as Facebook and Instagram, make it easier than ever to reach your target audience, especially…

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5 Important Entrepreneur Decisions - Woman Holding Boss Mug

5 Important Decisions for Every Entrepreneur

Launching a small business is likely going to be one of the best decisions of your life. Whether it fails after a year or turns into a full-fledged business, the experience of turning one of your ideas into something real will propel you to new…

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Traditional Marketing or Website Where to Place Your Bet

Traditional Marketing or Website? Where to Place Your Bet

Entrepreneurs are by their very nature risk takers, but that doesn't mean we're foolish. When it's your business on the line, every marketing dollar means more, every marketing risk takes more faith, and every marketing decision must be backed up with research. So when it…

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Best B2B Advertising Methods - Planning an advertising campaign

Best B2B Advertising Methods

Due to the ever-changing nature of customer behavior and their preferences, every business needs to not only keep up with the arising trends, but also create new ones to meet the changing needs of their audience. Advertising efforts for the B2B realm are no different…

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Humanize Your Brand With Explainer Videos

Humanize Your Brand with Explainer Videos

Chances are you came to this post because someone has told you that you must humanize your brand. They're right, of course and humanizing brands is one of the hottest topics entrepreneurs encounter. Someone says, "Humanize your brand" and we all nod and agree, as…

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How to Spice Up Your Brand Voice - Tablet with Marketing Info

How to Spice Up Your Brand Voice

Every brand has their own distinct voice that sets them apart from the rest of the crowd and conveys their message effectively towards others when set in the right tone. This is similar to us humans – we all have a distinct combination of tone,…

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